I’ve started moving my feeds over to Rojo from Bloglines. There’s nothing wrong with Bloglines, it’s just not as good for the publisher as Rojo is. Rojo is just a more complete platform than Bloglines. By combining tagging and Rojo Mojo it’s much easier for readers to explore and find feeds outside of those that they are already reading. Will I spend my day digging through Rojo? Probably not, but what I will do is give all of my blog posts Mojo (works like Digg) so that others will make their way to my blog. By combining the rss reader (which is good on its own) with the promotional tool, Rojo is really doing more for Bloggers than any other rss reader that I’ve tried (certainly more than bloglines). That’s a pretty solid strategy for inducing self-promoting bloggers to switch from a stand alone rss reader. For anyone trying to promote anything in the “web2.0″ realm it would be foolish not to add to readership with usage of Rojo’s technologies. Hopefully growth continues, but I really don’t think that should be a problem.
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October 6, 2006 at 1:17 pm
Pingback from Oh no-jo at J.D. Amer
June 3, 2006 at 8:39 am
Andrew Bunner
Thanks for the kind words, J.D.! Glad you find our site useful. Note that a third way (outside of Mojo and tagging) that we enable feed discovery is through the “Feed Drip” box in the upper-right: there, we display feeds that are related to whatever you’re currently reading.
– Andrew Bunner / Director of Engineering at Rojo
June 3, 2006 at 6:10 pm
J.D. Amer
Andrew - I’m still pretty new to the site, so I hadn’t noticed that. It is in fact another great feature.