Comments on: Pandora crosses the line http://jdamer.com/wordpress/2007/01/06/pandora-crosses-the-line/ Sat, 13 Mar 2010 20:56:06 +0000 http://wordpress.org/?v=2.6.1 By: Pandora Audio Ads Unwelcome http://jdamer.com/wordpress/2007/01/06/pandora-crosses-the-line/#comment-92054 Pandora Audio Ads Unwelcome Wed, 28 Jan 2009 12:30:47 +0000 http://jdamer.com/wordpress/2007/01/06/pandora-crosses-the-line/#comment-92054 [...] and users seemed to accept them as a necessary part of the service. But over the last few days, some listeners have started to notice ads in the audio stream itself - in particular, 9 second ads for [...] [...] and users seemed to accept them as a necessary part of the service. But over the last few days, some listeners have started to notice ads in the audio stream itself - in particular, 9 second ads for [...]

]]> By: Margaret http://jdamer.com/wordpress/2007/01/06/pandora-crosses-the-line/#comment-89252 Margaret Sun, 14 Dec 2008 23:46:17 +0000 http://jdamer.com/wordpress/2007/01/06/pandora-crosses-the-line/#comment-89252 I used to be a big fan of Pandora but I will stop listening if they keep playing audio ads. I used to be a big fan of Pandora but I will stop listening if they keep playing audio ads.

]]> By: The Daily JDA · Pandora’s Cash Box http://jdamer.com/wordpress/2007/01/06/pandora-crosses-the-line/#comment-87199 The Daily JDA · Pandora’s Cash Box Wed, 03 Dec 2008 04:14:46 +0000 http://jdamer.com/wordpress/2007/01/06/pandora-crosses-the-line/#comment-87199 [...] too hoit from a business standpoint. Heard that the model is one to make you broke. I’ve commented before on their commercial aspirations and revenue. I may even be patially to blame for some of the [...] [...] too hoit from a business standpoint. Heard that the model is one to make you broke. I’ve commented before on their commercial aspirations and revenue. I may even be patially to blame for some of the [...]

]]> By: The Daily JDA · Do this Pandora http://jdamer.com/wordpress/2007/01/06/pandora-crosses-the-line/#comment-3819 The Daily JDA · Do this Pandora Thu, 15 Feb 2007 01:08:15 +0000 http://jdamer.com/wordpress/2007/01/06/pandora-crosses-the-line/#comment-3819 [...] I consider myself reasonably well connected to information. Yet lately I’ve somehow missed out on a few things I would like to have known about. They happen to be album releases. First was Beck’s: The Information, and now Clap You Hands Say Yeah’s: Some Loud Thunder. I use pandora all the time, and while I haven’t listened to my Beck station in a while, I’ve given thumbs up to both Beck and CYHSY that Pandora knows I am a fan. So, why not somehow tell me they have new albums coming out? I’d prefer RSS, but I’ll even let you email me that info with links containing your affiliate codes. Go ahead.. do it, I dare you, and then maybe we won’t have this conversation anymore. [...] [...] I consider myself reasonably well connected to information. Yet lately I’ve somehow missed out on a few things I would like to have known about. They happen to be album releases. First was Beck’s: The Information, and now Clap You Hands Say Yeah’s: Some Loud Thunder. I use pandora all the time, and while I haven’t listened to my Beck station in a while, I’ve given thumbs up to both Beck and CYHSY that Pandora knows I am a fan. So, why not somehow tell me they have new albums coming out? I’d prefer RSS, but I’ll even let you email me that info with links containing your affiliate codes. Go ahead.. do it, I dare you, and then maybe we won’t have this conversation anymore. [...]

]]> By: Frederic A. http://jdamer.com/wordpress/2007/01/06/pandora-crosses-the-line/#comment-3789 Frederic A. Tue, 13 Feb 2007 16:18:44 +0000 http://jdamer.com/wordpress/2007/01/06/pandora-crosses-the-line/#comment-3789 I'm another big fan of Pandora. I am glad I have not yet come across the Mc Donald ad and wish never to have to listen to audio ads either. On the other hand, I loved the sponsored page in connection to the type of content delivery. I am now integrating a similar option of ad display for a site I currently co-own. In fact, I have saved quite a few screen shots from Pandora to help me in designing my site's template. Now, striking the balance of a sponsored page without dwarfing the content will be the challenge. Frederic I’m another big fan of Pandora. I am glad I have not yet come across the Mc Donald ad and wish never to have to listen to audio ads either.

On the other hand, I loved the sponsored page in connection to the type of content delivery. I am now integrating a similar option of ad display for a site I currently co-own. In fact, I have saved quite a few screen shots from Pandora to help me in designing my site’s template.
Now, striking the balance of a sponsored page without dwarfing the content will be the challenge.

Frederic

]]> By: Tom Conrad http://jdamer.com/wordpress/2007/01/06/pandora-crosses-the-line/#comment-3490 Tom Conrad Wed, 17 Jan 2007 02:09:23 +0000 http://jdamer.com/wordpress/2007/01/06/pandora-crosses-the-line/#comment-3490 We've shared some of our thoughts on this topic over on our blog: http://blog.pandora.com/pandora/archives/2007/01/pandora_audio_a.html We'll continue to follow the thread here of course, but we'd also welcome your comments and feedback on our post as well. This audio ad in question was a test and the dialog that's taking place now is exactly the kind of thing we need to help us make good decisions about how advertising on Pandora will evolve. Thanks to everyone that's participated to this point. Looking forward to the continuing discussion. Tom CTO @ Pandora We’ve shared some of our thoughts on this topic over on our blog:

http://blog.pandora.com/pandora/archives/2007/01/pandora_audio_a.html

We’ll continue to follow the thread here of course, but we’d also welcome your comments and feedback on our post as well.

This audio ad in question was a test and the dialog that’s taking place now is exactly the kind of thing we need to help us make good decisions about how advertising on Pandora will evolve. Thanks to everyone that’s participated to this point. Looking forward to the continuing discussion.

Tom
CTO @ Pandora

]]> By: ‘Greeting Newcomers’ OR ‘Passing on the negative’ at The Daily J.D.A. http://jdamer.com/wordpress/2007/01/06/pandora-crosses-the-line/#comment-3418 ‘Greeting Newcomers’ OR ‘Passing on the negative’ at The Daily J.D.A. Thu, 11 Jan 2007 01:01:31 +0000 http://jdamer.com/wordpress/2007/01/06/pandora-crosses-the-line/#comment-3418 [...] Greetings Mashable, Wired, and Digital Music readers. I’ve been getting some nice linkage from this post, but really I love Pandora, and I admire the way the situation has been handled. It’s strange that I get quoted most often for negative posts, because I love the web and I do a lot of posts about the great sites that are out there, like this one. [...] [...] Greetings Mashable, Wired, and Digital Music readers. I’ve been getting some nice linkage from this post, but really I love Pandora, and I admire the way the situation has been handled. It’s strange that I get quoted most often for negative posts, because I love the web and I do a lot of posts about the great sites that are out there, like this one. [...]

]]> By: Pandora Audio Ads Unwelcome - Mashable! http://jdamer.com/wordpress/2007/01/06/pandora-crosses-the-line/#comment-3412 Pandora Audio Ads Unwelcome - Mashable! Wed, 10 Jan 2007 05:26:24 +0000 http://jdamer.com/wordpress/2007/01/06/pandora-crosses-the-line/#comment-3412 [...] Pandora, the music recommendation site that rivals Last.fm, has started testing audio ads - they’re not going down too well. Pandora has been running on-screen ads for a while, and users seemed to accept them as a necessary part of the service. But over the last few days, some listeners have started to notice ads in the audio stream itself - in particular, 9 second ads for the McDonald’s Dollar Value menu. Every post I’ve seen so far has been negative. [...] [...] Pandora, the music recommendation site that rivals Last.fm, has started testing audio ads - they’re not going down too well. Pandora has been running on-screen ads for a while, and users seemed to accept them as a necessary part of the service. But over the last few days, some listeners have started to notice ads in the audio stream itself - in particular, 9 second ads for the McDonald’s Dollar Value menu. Every post I’ve seen so far has been negative. [...]

]]> By: Josh Amer http://jdamer.com/wordpress/2007/01/06/pandora-crosses-the-line/#comment-3383 Josh Amer Sun, 07 Jan 2007 22:01:32 +0000 http://jdamer.com/wordpress/2007/01/06/pandora-crosses-the-line/#comment-3383 Frank - I like the idea of ads that are relevant, and I probably would have been applauding the move to audio pre-rolls had the ad been relevant in any way. The repetitive McDonald's ad however, didn't cut it for me. I think more people will be turned off by this than you think. I think a lot of users enjoy the commercial free aspect. Frank - I like the idea of ads that are relevant, and I probably would have been applauding the move to audio pre-rolls had the ad been relevant in any way. The repetitive McDonald’s ad however, didn’t cut it for me.

I think more people will be turned off by this than you think. I think a lot of users enjoy the commercial free aspect.

]]> By: Frank http://jdamer.com/wordpress/2007/01/06/pandora-crosses-the-line/#comment-3382 Frank Sun, 07 Jan 2007 21:45:43 +0000 http://jdamer.com/wordpress/2007/01/06/pandora-crosses-the-line/#comment-3382 Well, I've switched stations at least five times recently and have only heard the ad once. Even if I'd heard it (or others) more, I'd hardly mind. I don't think most of Pandora's users and potential users are too opinionated about this. Heck, Magnatune and my favorite NPR station advertise themselves much more frequently (between each song and when the station is opened, resp.). Ads that adapt to our musical interests would really be a hook, though. It'd be quite a project, but hearing ads about shows and CD releases (or just seeing such ads), would be a draw to users and might pay, too. Well, I’ve switched stations at least five times recently and have only heard the ad once. Even if I’d heard it (or others) more, I’d hardly mind. I don’t think most of Pandora’s users and potential users are too opinionated about this. Heck, Magnatune and my favorite NPR station advertise themselves much more frequently (between each song and when the station is opened, resp.).
Ads that adapt to our musical interests would really be a hook, though. It’d be quite a project, but hearing ads about shows and CD releases (or just seeing such ads), would be a draw to users and might pay, too.

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