Josh Amer’s tough lesson learned in video

I am no longer the most popular Josh Amer in Google’s SERPs. This may have something to do with the fact that I haven’t called myself Josh Amer on this blog very many times. This may also have something to do with the fact that Google now recognizes Amer as the abbreviation for America and throws America into the SERPs. Or maybe it’s just about YouTube.

That’s right there’s a new Josh Amer in town… and he’s on YouTube. So, he’s now beating me in SERPs for Josh Amer. Sad. But I was actually trying to increase my ranking for JDA – which I did (and I imagine the people at JDA software hate me some days) – not Josh Amer. I didn’t think I’d lose Josh Amer at the same time. So, with the pending rebrand of this site I intend to change my post by name to Josh Amer. Finally me. No more JD Amer, no more JDA… just the Josh Amer people in real life know so well.

Will that be enough? I imagine I can work my way up to the top, but the lesson is the same. Video is extremely valuable and is only going to become more so… even for SEO, which may not be the first thing people think when they think about video.

Speaking of video:
I’m not really a full time resident of NEO anymore, but that’s no reason why I can’t give a shout or two to some of the best video producers (in my opinion) on the web. Sage Lewis does great informational SEO videos (and one great video about some site you may have heard me mention); Matt Dickman does some of my favorite video on the web – he actually turned me on to Mahalo after Jason Calacanis did so much to turn me off from it; and then there’s Jim Kukral who is an affiliate rock-star, and also on top of all things web, including many great videos. Check them all out: Sage | Matt | Jim