Culture driven

Quick thought… to be a profit driven organization, you must first be a culture driven organization. In our modern knowledge based economy, the only thing that really matters is that you have the right people in place, and the only way that happens is with culture. If you look at the companies that are failing, compared with companies that are surging, the biggest difference seems to be people.

Zynga is an example of a company destined to fail,under this hypothesis. This is a company that revoked stock from some employees before going public. Google is positioned to succeed with its focus on people, but will start to fall if it continues to make statements like this.

It could be said that I have this backwards, that you must first be profitable before you can afford to give back to your people… but I think that’s wrong. I think you can’t afford to not be people driven.

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